TopTix takes the lead
TopTix UK have announced that as of Monday 1 September 2014 they are in sole charge of marketing, selling, installing and supporting their SRO ticketing, marketing, and CRM solution in the UK.
Another way of writing that announcement, would be to report that Blackbaud Europe and TopTix have mutually agreed to end their reseller agreement. Until a few years ago, this had given Blackbaud exclusive responsibility for sales and support of the TopTix software in the UK to the arts and entertainment sector. Blackbaud had badged SRO as The Patron Edge and achieved considerable market penetration in the UK, interfacing the ticketing system with other Blackbaud software solutions such as their Raisers Edge.
Exclusivity of the reseller agreement had ended a couple of years ago, and some UK users switched allegiance to take their support and software maintenance directly from TopTix, with some UK users complaining about the quality of support and problem resolution from Blackbaud. In fact a number of members of staff who had always been loyal to SRO formed TopTix UK, led by Karl Vopser as Managing Director, and potential purchasers began to choose to deal directly with them, especially as key staff migrated from Blackbaud to TopTix.
Now TopTix UK have expanded their UK team, appointing Rachael Easton as Head of Marketing and Sales, Rob Fleming as Operations Director, and Jez Pipkin as Technical Director, leading a staff team of 20. The company has one of the market leading software solutions for ticketing marketing and CRM in the form of SRO Version 4 which they have been rolling out to new customers, while also upgrading most of the current Blackbaud customers, taking the user base to over 70 in the UK.
2014 has been a particularly busy Summer with 9 new SROv4 go-lives and 30+ payment gateway moves from Logic’s SmartTPS to Capita. TopTix HQ in Israel has confirmed they have a major roll out planned of new iterations to extend their state–of–the–art functionality, with a development roadmap designed to keep the system at the cutting edge into 2015, including added functionality to support fund-raising and development.
Managing Director Karl Vosper says “We are at an exciting point in the development of Toptix UK and SRO. We are continuing to expand the team to include sales and marketing functions. Being able to promote and sell our own powerful SROv4 system, in addition to delivering all Helpdesk and technical support, will make sure we provide the best service for all our clients. I am also pleased that this announcement makes it clearer for people to understand how SRO is sold, implemented and maintained in the UK”
To find out more:
Rachael Easton - Sales and Marketing Manager, Toptix UK Ltd
Email: firstname.lastname@example.org Telephone: +44 7854 688595