PatronBase supports the measures taken by CAP to make ticket pricing more transparent for the customer with the recent regulations on fee advertising. As such PatronBase improved upon its existing measures within the PatronBase Arts Management system to assist our current and future customers to comply with the introduced regulations across all its territories of operation.
PatronBase have developed their provision through advice taken from peers and leading bodies in the arts industry, as well as from discussions with their clients, in order to supply easy to administer, compliant functionality.
PatronBase have enabled 3 options for the venue to be able to choose how to display any compulsory fees during online transactions. Each way of displaying these fees also populates a revised API feed so that they can be used by a venues proprietary website to populate the correct ticket information for an event without the need for additional interaction. The organisation can decide whether or not to display fees (important to those who do not levy compulsory fees), display a combined price or display the fee as an additional charge next to the ticket price. With all 3 options the pricing information is available throughout the booking process and displayed as selected by the organisation.
PatronBase have also amended the way that round-up donations are added to the transaction during the sales process, with the addition of a more prominent opt-in method.
At the final summary of the purchase, the ticket costs are split from fees, donations and any other charges so the customer sees the itemisation of the sale making the elements of the purchase completely transparent.
With other functions such as “What’s this?” links beside optional charges like postage, customers can be very clear about what their final cost will be before they reach the final stage to pay.
PatronBase closely follows the developments of all ticketing regulations across all its operational territories. Working with experts in their field, we provide our current and future customers, wherever they may be, with an industry compliant system at the leading edge of the arts sector.
Screenshots of client side configuration and resultant customer facing screens
Option 1 is not to include fee information with ticket price information (whilst not adhering to CAP guidelines it is an important option for venues that do not levy fees).
Option 2 is to display the ticket price and alongside it, the fee ie £10.00 + £1.00 per ticket.
Option 3 is to display a combined price ie total cost of ticket+fee. The pricing information is available throughout the booking process and displayed as selected by the organisation.
PatronBase have also amended the way that round up donations are added to the cart during the sales process with a pop up explicitly asking the customer to opt into donating.
At the final summary of the purchase the ticket costs are split from fees, donations and any other charges so the customer sees the itemisation of the sale.